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Discover how to get more deals closed and grow your business, using proven B2B sales tactics backed by 1,000+ successful campaigns.
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Most Popular Posts

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10 m
What are B2B cold email response rates? Belkins’ 2023 studyThis study analyzed over 11 million B2B emails sent by our clients. Check out our major findings on reply rate benchmarks and the drivers behind them.
Outreach
12 Jun 2023

Latest

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15 m
The 7 best B2B appointment setting companies in U.K. for 2024In this post, we will review the 7 best appointment setting companies in the U.K. you should consider. We will discuss each company’s services, their public opinion, how each company is different, how they can help your business, and more to help you choose the best for your needs.
Reviews
23 Feb 2024

Lead Generation

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14 m
What is the cost per lead in B2B? Belkins dataWe recently set out to establish B2B cost per lead (CPL) benchmarks. This analysis involved both our lead generation campaigns and campaigns we’ve run for clients. We explored cold emails, Google Ads, SEO, and other marketing channels.
Lead Generation
2 Feb 2024

Sales

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12 m
How to set achievable appointment setting goals for your sales teamPoor appointment-setting goals aren’t just going to be left undone; they might cause some damage, too. The solution? A structure that guides your goal development towards results. Let’s dive in.
Sales
6 Feb 2024
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How to Shorten Your Sales Cycle?Have you ever lost opportunities or leads because of a sales process being too long? Do you feel it could be shortened? Look no further! Watch this video and learn how to shorten your sales process to get more customers and higher ROI.
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Sales Teams Compared: Outsourced vs. In-House SDRsDebating whether to outsource SDRs or hire an in-house team? In this video, we break down the pros and cons of each option.
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B2B Subject Lines Review: Best to WorstUnlock the power of email subject lines in B2B outreach with this review of 25 examples. Join Josh Pratt as he analyzes the hits and misses of different subject lines and reveals which ones work and why.

Outreach

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14 m
13 Sales follow-up email templates that generate repliesDive into our compilation of B2B follow-up email templates optimized to build genuine relationships, solidify rapport, and guide sales journeys to their successful ‘Yes.’
Outreach
26 Oct 2023

B2B Marketing

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12 m
How to create an ideal customer profile (ICP) for a B2B companyA well-developed ideal customer profile helps marketing and sales streamline lead generation and nurturing efforts. An ICP is an effective tool for marketing, lead generation, sales enablement, product development, and customer success.
B2B Marketing
5 Oct 2023
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Reviews

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14 m
CIENCE for lead generation? How they’ve changed and alternatives to considerCIENCE has undergone a transformation in 2023. If you're confused at choosing them as a lead gen partner, let's discuss what CIENCE is today, their alternatives, and for whom they might fit.
Reviews
22 Nov 2023
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